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10 years of SLURP

10 years of SLURP
17.07.2024 tildamaria.turunen

SLURP celebrates its 10-year anniversary!

It’s incredible that we’ve been in business for a decade bringing better coffee to your home! Our business has changed, experienced turbulence and diversified over the years, but our love for specialty coffee has not wavered. In August 2024, we’ll be celebrating our birthday in a big way with offers, reminiscing, raffles and coffee talk!

Our founders Manuel, Rafael and Tero found a common vision for the future of coffee in the summer of 2014, when SLURP was founded. This moment had been preceded by three innovative but different life paths and an in-depth exploration of the world of coffee. Top quality coffee was available in Finland, but it was difficult to find. The common insight was that any coffee drinker would fall in love with the taste of top quality coffee if only they could taste it. To meet this need, SLURP! Now let’s take a look at some highlights from the last ten years, and how our business has changed and evolved.

The idea of SLURP is born in summer 2014

A three-man team gets a shared vision for the coffee company of the future in the summer of 2014. The idea of SLURP is born – a coffee service that makes better, tastier and more sustainable coffee easily available to everyone!

SLURP deliveries start in 2015

In the summer of 2015, SLURP will be making its first deliveries, with only two flavour profiles available; light and dark. Only a handful of roasters are partnering with us at this point.

The new logo takes place in autumn 2018

Slurp is getting a new look with an updated logo and brand image that is playful and colourful, which is how we hope it will present itself today.

SLURP medium, midnight, decaf and organic are be added to the selection in autumn 2019

Customers’ wishes were met and the service was diversified with new flavour profiles and subscription options. In addition to light and dark, a medium roast and midnight coffees are made part of the coffee experiences. Organic and decaffeinated services were also added.

The first deliveries of SLURP rare are about to start

The SLURP rare exclusive coffee service will be launched around the same time as the new flavour profiles are made available. The service will bring competitive and experimental coffees to the most demanding coffee enthusiasts internationally.

SLURP premium Japan and Germany start in 2021

SLURP took an even bigger leap towards internationalisation in 2021, when the service was further diversified with premium quality specialty coffees from Germany and Japan.

Roaster partners in 2024

With SLURP premium services and the continuous growth of the roastery network, there are now more than 40 partners in total! The roasters are delivering an increasing variety of changing coffee experiences and new, exciting coffees are filling our customers’ mailboxes.

What’s next?

We will continue to evolve, listen to our customers’ wishes and look for new roasters and coffees of interest – while, of course, enjoying the journey and good coffee!

We would like to thank all our customers, specialty roasters, partners and staff who make it possible for SLURP to be part of creating coffee experiences and improving the taste of coffee in your cup year after year. We are proud to serve thousands of quality coffee lovers both in Finland and internationally. Thank you! ❤️

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